Vacationing in Kissimmee, Florida offers a unique combination of relaxation and excitement; a feeling we call Perfectly Whelmed™. To raise awareness of this new emotion, we made a fake documentary about a fake travel show whose fake host goes AWOL after experiencing this very real phenomenon.
Read more about it on Campaign and Shots.
Awards: IAC 2020—Best of Show, Best Advertising Online Video, Best Travel Online Video, Best Government Online Video
"Search" Teaser
:60s Trailer
"Finding Whelmed" Full-Length Film
Featured on Amazon Prime
The documentary was followed by a brand refresh that carried on the feeling of “whelmed”. Showcasing activities that were both chilling and thrilling together.
