NIKE X JD SPORTS EVENT

Nike and JD Sports hosted an exclusive event for a girls high school basketball team to celebrate the launch of the new Nike Air Max Muse. The experience gave them a taste of the pro athlete treatment, styled by a celebrity stylist, glammed up with custom nails and hair, and walking through a branded tunnel we designed just like the pros do.

Each player arrived to a custom locker station featuring their name, new shoes, and basketball purses. They also received a collectible Labubu figure dressed in a personalized jersey and mini Air Max Muses. The whole experience was designed by me.